Against a backdrop of rising cost pressures and the need to refurbish ageing real estate stock, technical advisory has evolved from a support service into a key element in risk management and asset value maximisation. To address these market challenges and meet the growing demand coming from investment funds and tenants, Cushman & Wakefield Poland has appointed Piotr Rusinek as Head of Technical Advisory Poland within its Project & Development Services (PDS) team.
Technical advisory takes on a new role in an evolving market
Today, technical advisory is a cornerstone of sound investment decision-making in the property market. In an environment where investors scrutinise every zloty and margins remain under significant pressure, there is no room for error in technical assessments or budgeting. With a market-leading expert such as Piotr Rusinek joining our team, we will be able to further expand Cushman & Wakefieldâs offering. Drawing on his expertise, we will provide our clients with unrivalled precision in risk management and cost optimisation,â
says Andrew Frizell, MRICS, International Partner, Head of Project & Development Services Poland, Cushman & Wakefield.
Although Capital Markets and Project & Development Services operate as separate teams and provide their services independently, their close collaboration creates the greatest value for clients. Technical considerations in transactional processes increasingly influence asset valuations, the identification of risks and opportunities and negotiations. Thanks to Piotrâs expertise and that of his team, we can further integrate technical and commercial perspectives, providing clients with more comprehensive advice and insights to support better-informed investment decisions. We are confident that this combination of capabilities will provide distinctive added value for our clients,â â
adds PaweĆ Partyka, Head of Capital Markets Poland, Cushman & Wakefield
The current market environment requires property investors and owners to pay particular attention to building operating costs and adapting their assets to changing market conditions through repositioning. In this context, professional technical advisory is evolving from an audit function into a strategic tool. Our role is to identify risks and additional opportunities at an early stage, helping to ensure smooth acquisitions and disposals. I am delighted that, by joining Cushman & Wakefield, I will be able to support our clients with expertise that creates real value for their portfolios,â
comments Piotr Rusinek, Partner, Head of Technical Advisory Poland, Cushman & Wakefield.
About Cushman & Wakefield
Cushman & Wakefield (NYSE: CWK) is a leading global commercial real estate services firm for occupiers and investors with approximately 53,000 employees in over 350 offices and nearly 60 countries. In 2025, the firm reported revenue of $10.3 billion across its core service lines of Services, Leasing, Capital markets, and Valuation and other. Built around the belief that Better never settles, the firm receives numerous industry and business accolades for its award-winning culture. For additional information, visit www.cushmanwakefield.com.

